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New E-book, What Matters Now

Tuesday, January 5, 2010
By Ross Fattori

Seth Godin has assembled a new e-book, What Matters Now, that’s available as a free download. Godin invited 70 thinkers, writers, visionaries and entrepreneurs to share their thoughts about life, work, passion, fulfillment, adventure, and other topics that matter. There are many fascinating ideas to ponder within these pages. I especially enjoyed the passage by... »

Three guitarists and the creative process

Monday, January 4, 2010
By Ross Fattori

I’ve always been fascinated with the guitar – the electric guitar in particular. Over the holidays, I had a chance to watch a film that captures the magic and mystery of this twentieth century invention from the perspective of three leading guitarists.  The film is a documentary entitled It Might Get Loud, directed by Davis... »

Adventurer rides motorcycle across five continents

Tuesday, December 29, 2009
By Ross Fattori
Adventurer rides motorcycle across five continents

In 1997, Jugatsu Toi embarked on a journey that most of us only dream about: riding a motorcycle around the world.  Mr. Toi, an illustrator, freelance reporter and film director, travelled more than 120,000 kms across five inhabited continents, finishing his journey at the Honda Headquarters in Aoyama, Tokyo, in November 2009.  Along the way, Mr.... »

One Brick at a Time

Sunday, December 27, 2009
By Ross Fattori

As we approach the end of 2009, and the end of the first decade of the twenty-first century, I want to share with readers a video by Will Smith called the One Brick at a Time Campaign. The video is a series of interview clips of Smith from over the years, where the Grammy... »

Libel reform a victory for news organizations and journalists

Sunday, December 27, 2009
By Ross Fattori

The Supreme Court of Canada has made a sweeping reform of libel laws in this country, and media outlets, journalists and bloggers should be delighted with the news. The new law doesn’t give journalists free reign to write with reckless abandon about whatever and whomever they want. But it does establish eight criteria that... »

Story about writer using a pseudonym sounds fishy

Sunday, December 20, 2009
By Ross Fattori

A Quebec blogger has outed herself by announcing that he is actually a she. This writer claims that she has generated more work, profits and respectability for her web development and copywriting business by using a male pseudonym than she did using her real name.  Before she started using a pseudonym, she says that she... »

Automotive pioneer Carroll Shelby to be honoured in Toronto

Tuesday, December 15, 2009
By Ross Fattori
Automotive pioneer Carroll Shelby to be honoured in Toronto

In February 2010, the Canadian automotive community will bestow a deserving honour on Carroll Shelby, one of North America’s most influential automotive designers and race drivers over the past 50 years. A Gala Reception to recognize the lifetime achievement of Carroll Shelby is planned for the South Metro Toronto Convention Centre, hosted by the Canadian... »

It’s not news, it’s FARK

Sunday, December 13, 2009
By Ross Fattori
It’s not news, it’s FARK

Do you ever read a news story and think that Mass Media has just pulled a fast one? Most inveterate news junkies probably experience this phenomenon at least ten times a day, and sometimes they’re not even aware of it.  That’s because much of what passes as news these days is nothing more than crap,... »

Face-tracking software is first of its kind

Sunday, December 13, 2009
By Ross Fattori
Face-tracking software is first of its kind

Earlier this year, a Hamburg-based firm created the world’s software that tracks facial movements. The software was used on a poster at a bus shelter in Berlin, aimed at creating awareness about domestic violence. When an observer looked at the poster, it showed a happy looking couple: a man with his arm around his wife/girlfriend. But when the... »

Obama’s Nobel Prize acceptance speech

Thursday, December 10, 2009
By Ross Fattori

In an effort to build its brand, the Nobel Foundation has starting allowing acceptance speeches to be viewed online. Several speeches can now be seen on YouTube, including President Barack Obama’s acceptance speech, recorded earlier today.                      Technorati Tags: Acceptance speeches, Barack Obama, Nobel Prizes Related Websites Obama Speech to Kids You've probably... »

The Tiger Woods brand is damaged

Wednesday, December 9, 2009
By Ross Fattori

Tiger Woods is one of the most accomplished and high-profile athletes of our generation. His mastery of golf places him in the same league as Michael Jordan, Wayne Gretzky and Roger Federer.  Just as Woods has mastered golf with great skill and precision, he has also mastered his own public image. He has crafted an... »

Remembering John Lennon (1940 – 1980)

Tuesday, December 8, 2009
By Ross Fattori
Remembering John Lennon (1940 – 1980)

Twenty nine years ago today, John Lennon was killed outside of his apartment in New York City. I’m old enough to remember that tragic event, and his murder is no easier to understand after all these years. I remember the effusive tributes in newspaper and magazine articles, the candlelight vigils held in New York and... »

Open video letter to Prime Minister Stephen Harper

Friday, December 4, 2009
By Ross Fattori

I found this video posted on the CNW Group’s web site today, and I thought I’d share it with readers for a couple of reasons.  First, it delivers a timely message about climate change and how Canada lags behind other countries in the fight against global warming. Secondly, I liked the tone of the video. It... »

Canadian auto dealers hope to boost sales through Kijiji

Friday, December 4, 2009
By Ross Fattori

Canadian auto dealers have been using Kijiji to recruit employees to their stores with some success. Now they’ll be able to use the popular classified site to sell more vehicles, thanks to a new partnership between Kijiji Autos and some of Canada’s top inventory management and data collection companies. Canadian Auto Dealer reports that Boost... »

Video adds a powerful punch to your message

Wednesday, December 2, 2009
By Ross Fattori

In May, The Nielson Company reported that video use in the U.S. had grown by 50 per cent from the previous year. And last November, YouTube surpassed Yahoo! in total search queries for the first time, running second only to Google. This trend towards increased video use has not been lost on savvy marketers, who... »

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